Market Opportunity Analysis

Generate a comprehensive market opportunity analysis for a startup, including Total Addressable Market (TAM), Serviceable Available Market (SAM), and Serviceable Obtainable Market (SOM) calculations using both bottom-up and top-down methodologies.

Use this skill when

• •Working on market opportunity analysis tasks or workflows
• •Needing guidance, best practices, or checklists for market opportunity analysis

Do not use this skill when

• •The task is unrelated to market opportunity analysis
• •You need a different domain or tool outside this scope

Instructions

• •Clarify goals, constraints, and required inputs.
• •Apply relevant best practices and validate outcomes.
• •Provide actionable steps and verification.
• •If detailed examples are required, open resources/implementation-playbook.md.

What This Command Does

This command guides through an interactive market sizing process to:

1. •Define the target market and customer segments
2. •Gather relevant market data
3. •Calculate TAM using bottom-up methodology
4. •Validate with top-down analysis
5. •Narrow to SAM with appropriate filters
6. •Estimate realistic SOM (3-5 year opportunity)
7. •Present findings in a formatted report

Instructions for Claude

When this command is invoked, follow these steps:

🧠 Knowledge Modules (Fractal Skills)

1. Step 1: Gather Context

2. Step 2: Activate market-sizing-analysis Skill

3. Step 3: Conduct Bottom-Up Analysis

4. Step 4: Gather Market Data

5. Step 5: Top-Down Validation

6. Step 6: Calculate SAM

7. Step 7: Estimate SOM

8. Step 8: Create Market Sizing Report

9. Step 9: Save Report