MSPOT Generator
What is MSPOT?
One-page strategic clarity (from HubSpot):
- •Mission: Why we exist (rarely changes)
- •Strategy: How we'll win this period
- •Projects: The 3-5 big bets
- •Omissions: What we're explicitly NOT doing
- •Tracking: How we'll measure success
Why It Works
- •Forces Omissions: Saying NO is harder and more valuable
- •Limits Projects: 3-5 max prevents spreading thin
- •One Page: If it doesn't fit, it's not clear
- •Trackable: Decision-useful metrics only
Output Format
code
═══════════════════════════════════════════════ MSPOT: [Name] Period: [Timeframe] | Owner: [Person] ═══════════════════════════════════════════════ MISSION: [One sentence: Why this exists] STRATEGY: [2-3 sentences: How we'll win] PROJECTS (3-5 max): 1. [Name] - Outcome: [X] - Owner: [Y] - Due: [Z] 2. [Name] - Outcome: [X] - Owner: [Y] - Due: [Z] 3. [Name] - Outcome: [X] - Owner: [Y] - Due: [Z] OMISSIONS: ✗ NOT [X] - Because: [reason] ✗ NOT [Y] - Because: [reason] TRACKING: Lead: [Activity] → Target: [X] Lag: [Result] → Target: [Y] by [date] ═══════════════════════════════════════════════
Key Questions
| Section | Question |
|---|---|
| Mission | "If we succeed, what changes?" |
| Strategy | "What's our unfair advantage?" |
| Projects | "If only 3 things, which ones?" |
| Omissions | "What are we tempted to do but shouldn't?" |
| Tracking | "What number tells us we're winning?" |
Integration
Compounds with:
- •pre-mortem-analyst → Pre-mortem each Project before committing
- •inversion-strategist → Invert to find Omissions
- •artem-decision-journal → Log major MSPOT decisions
See references/examples.md for TeddySnaps/TISA/GolfTab MSPOTs