Quick SEO Health Check

Purpose

Fast pre-publish SEO checklist for any GTSE page. This is a 5-minute sanity check, not a comprehensive audit.

For deep SEO audits, use: Ecommerce SEO Audit

When to Use

•Before publishing any new page
•Quick check on existing pages
•Spot-checking after content updates
•NOT for comprehensive technical audits

Inputs

Input	Required	Description
`url`	✅	Page URL to check
`primary_keyword`	Optional	Target keyword to verify

5-Point Quick Check

1. Title Tag ✅

Check	Criteria	GTSE Standard
Length	Under 60 characters	Aim for 50-55
Keyword	Primary keyword present	First 40 chars ideal
Branding	Ends with brand	"
Uniqueness	Different from other pages	No duplicates

GTSE Title Examples:

code

✅ Good: "Heavy Duty Cable Ties 300mm - Black Nylon | GTSE"
✅ Good: "PPE Buying Guide for Construction Sites | GTSE"
❌ Bad: "Cable Ties | GTSE Trade Supplies UK" (too generic)
❌ Bad: "Buy the Best Heavy Duty Industrial Grade Cable Ties..." (too long)

2. Meta Description ✅

Check	Criteria
Length	120-155 characters
Call-to-action	Includes action word
Value prop	States benefit
Keyword	Contains target keyword naturally

GTSE Meta Description Examples:

code

✅ Good: "Shop heavy duty cable ties at trade prices. 300mm black nylon with 54kg tensile strength. Next-day UK delivery. Order now."
❌ Bad: "Cable ties for sale. Buy cable ties online at GTSE."

3. H1 Heading ✅

Check	Criteria
Count	Exactly ONE H1 per page
Content	Matches page intent
Keyword	Contains primary keyword
Format	Clear, not stuffed

Quick Test: Does the H1 answer "What is this page about?"

4. Images ✅

Check	Criteria
Alt text	All images have descriptive alt
Relevance	Alt describes image, not keyword spam
File names	Descriptive (not IMG_001.jpg)
Size	Under 200KB for most images

GTSE Image Alt Examples:

code

✅ Good: "Black nylon cable ties 300mm pack of 100"
✅ Good: "Worker installing cable ties on electrical conduit"
❌ Bad: "cable ties buy cable ties cheap cable ties UK"
❌ Bad: "image1"

5. Internal Links ✅

Check	Criteria
Related products	2-5 product links on content pages
Related content	1-3 links to relevant guides/categories
Broken links	No 404s
Anchor text	Descriptive, not "click here"

GTSE Linking Rules:

•Product pages → Related products + buying guide
•Category pages → Subcategories + featured products
•Blog posts → Products + related posts + category

Quick Check Procedure

code

Step 1: Open page and view source (Ctrl+U)
Step 2: Find <title> tag - check length and keyword
Step 3: Find <meta name="description"> - check content
Step 4: Search for <h1> - verify only one exists
Step 5: Search for <img> tags - spot check alt attributes
Step 6: Click 3-5 internal links - verify they work

Output Format

markdown

## Quick SEO Check: [URL]
**Date:** [Date]
**Keyword:** [Target keyword]

### Results

| Check | Status | Notes |
|-------|--------|-------|
| Title | ✅/❌ | [Details] |
| Meta Description | ✅/❌ | [Details] |
| H1 | ✅/❌ | [Details] |
| Images | ✅/❌ | [Details] |
| Internal Links | ✅/❌ | [Details] |

### Quick Fixes Needed
1. [Fix 1]
2. [Fix 2]

### Overall: PASS / NEEDS FIXES

Common GTSE Page Issues

Issue	How to Spot	Fix
Duplicate titles	Multiple products same title	Add size/variant to title
Missing meta	Shows page content snippet in Google	Write custom description
Multiple H1s	Template issue	Fix theme template
Generic alt text	"product image"	Add product name + variant
Orphan pages	No internal links in	Add links from related pages

Related Skills

•Ecommerce SEO Audit - Comprehensive BigCommerce SEO audit
•Content Strategy - SEO content planning
•Draft Blog Post - SEO-optimized content creation