Brand Guidelines

Apply official brand colors and typography to artifacts for consistent visual identity. Use for presentations, documents, and any content requiring brand styling.

Prerequisites

• •Knowledge of brand color codes (hex values)
• •Font files or system fonts specified by brand

Instructions

1. •

   Apply Brand Colors

   • •Dark: #141413 - Primary text and dark backgrounds
   • •Light: #faf9f5 - Light backgrounds and text on dark
   • •Mid Gray: #b0aea5 - Secondary elements
   • •Light Gray: #e8e6dc - Subtle backgrounds
   • •Accent Orange: #d97757
   • •Accent Blue: #6a9bcc
   • •Accent Green: #788c5d
2. •

   Apply Typography

   • •Headings (24pt+): Poppins font (Arial fallback)
   • •Body text: Lora font (Georgia fallback)
3. •

   Smart Font Application

   • •Apply heading font to text 24pt and larger
   • •Apply body font to smaller text
   • •Preserve text hierarchy and formatting
4. •

   Shape and Accent Colors

   • •Non-text shapes use accent colors
   • •Cycle through orange, blue, green accents
   • •Maintain visual interest while staying on-brand

Error Handling

• •If custom fonts unavailable, use fallback fonts
• •Ensure sufficient contrast for readability
• •Test on different backgrounds

Notes

• •Uses RGB color values for precise brand matching
• •Font management: automatic fallback to Arial/Georgia
• •Preserves readability across all systems

Source: anthropics/skills