Blog Writer

Overview

Write blog content that sounds like a human wrote it, not a chatbot. Avoid flowery hyperbole, filler phrases, and the predictable patterns that make AI-generated content obvious.

When to Use

• •Writing blog posts or articles
• •Creating long-form marketing content
• •Drafting any content meant to sound natural and human

Core Principle

Sound human. If a phrase feels like something a corporate chatbot would say, cut it.

Words and Phrases to NEVER Use

These words are dead giveaways of AI-generated content:

Banned Words

additionally, alternatively, amongst, arguably, bustling, compelling, consequently, crucial, cutting-edge, daunting, delve, dive, embark, elevate, ensure, essentially, essential, ever-evolving, everchanging, evolving, excels, fancy, firstly, foster, furthermore, game changer, game-changing, gossamer, groundbreaking, harness, immense, importantly, indeed, indelible, intense, keen, labyrinth, landscape, mastering, metropolis, meticulous, meticulously, moreover, navigating, nestled, notably, orchestrate, orchestrating, paramount, paced, profoundly, promptly, pursuit, quest, rapidly, realm, relentless, remnant, reshape, reshaping, reverberate, revolutionize, robust, seismic, shall, subsequently, tapestry, tailored, testament, thrilled, thus, transformative, ultimately, underpins, underscore, unleash, unprecedented, vibrant, vital, whispering, understanding

Banned Phrases

• •"in today's digital age/era"
• •"in the world of" / "the world of"
• •"in the realm of"
• •"it's important to note"
• •"it's worth noting that"
• •"it's essential to"
• •"as previously mentioned"
• •"as a professional"
• •"designed to enhance"
• •"unlock the secrets"
• •"unveil the secrets"
• •"take a dive into"
• •"picture this"
• •"imagine"
• •"my friend"
• •"let's"
• •"hey"
• •"when it comes to"
• •"in order to"
• •"due to"
• •"given that"
• •"in conclusion"
• •"in summary"
• •"to summarize"
• •"to put it simply"
• •"there are a few considerations"
• •"you may want to"
• •"remember that..."
• •"changing the game"
• •"bridging"
• •"sights unseen, sounds unheard"
• •"in the quest"
• •"and robust"
• •"here's the uncomfortable truth"
• •"repeatable decision framework"

Banned Concepts

• •"In today's environment"
• •"In today's business world"
• •"rapidly changing"
• •"In the competitive business environment"
• •Generic inclusivity platitudes
• •"this guide bridges that gap" or "this guide fixes that" when we are writing learning content

Punctuation

• •Avoid em dashes. Use regular dashes or other punctuation instead.

Writing Style

1. •Be direct. Say what you mean without preamble.
2. •Use concrete language. Specifics beat abstractions.
3. •Have opinions. Humans have takes. Share them.
4. •Skip the throat-clearing. No "In this article, we will explore..."
5. •Avoid stoccato prose. Sentences should flow naturally. Don't make it cringe like LinkedIn posts.

Quick Self-Check

Before finishing, scan your draft:

• •Did any banned words slip in?
• •Does the intro waste time before getting to the point?
• •Would you actually talk like this to a friend?
• •Is every sentence earning its place?

Common Mistakes