Naming Workflows
Generate consistent, professional names and descriptions for business workflows, then create entries in the Notion Workflows database.
Workflow Naming Rules
Format Requirements
- •Length: 2-4 words maximum
- •Structure: Noun phrases (not verb phrases)
- •Style: Title case
- •Clarity: Self-explanatory without context
Naming Patterns by Domain
Sales workflows:
- •Pattern:
[Prospect Type] [Action] - •Examples: Student Enrollment, Lead Qualification, Proposal Generation
Marketing workflows:
- •Pattern:
[Content Type] [Action/Purpose] - •Examples: Newsletter Distribution, Social Media Scheduling, Content Repurposing
Product workflows:
- •Pattern:
[Deliverable] [Action] - •Examples: Lesson Content Creation, Curriculum Design, Exercise Development
Education workflows:
- •Pattern:
[Student/Cohort] [Activity] - •Examples: Student Onboarding, Course Access Setup, Live Session Delivery
Consulting workflows:
- •Pattern:
[Deliverable/Phase] [Action] - •Examples: Engagement Planning, Strategic Assessment, Implementation Support
Operations workflows:
- •Pattern:
[Function] [Process] - •Examples: Email Response Drafting, Calendar Management, System Maintenance
Finance workflows:
- •Pattern:
[Transaction Type] [Action] - •Examples: Invoice Generation, Payment Processing, Revenue Tracking
Common Patterns
| If workflow monitors/checks | Use "[Subject] Monitoring" or "[Subject] Review" | | If workflow creates output | Use "[Output] Creation" or "[Output] Generation" | | If workflow sends/distributes | Use "[Item] Distribution" or "[Item] Delivery" | | If workflow onboards/sets up | Use "[Subject] Onboarding" or "[Subject] Setup" | | If workflow recovers/follows up | Use "[Subject] Recovery" or "[Subject] Follow-up" |
Anti-Patterns (Avoid)
❌ Verb phrases: "Managing Email", "Creating Content" ❌ Too generic: "Daily Task", "Process 1" ❌ Too long: "Student Enrollment Payment Processing and Confirmation" ❌ Tool-focused: "Claude Email Tool", "Using Zapier for X" ❌ Jargon without context: "SOP-001", "Flow Alpha"
Description Writing
Format
Write 1-2 concise sentences that answer:
- •What does this workflow do?
- •What is the outcome/output?
Structure
[Action verb] [object] [context/condition]. [Outcome statement].
Examples
Good descriptions:
- •"Review Gmail for emails requiring responses and draft replies. Generates draft responses ready for user review."
- •"Convert Maven waitlist prospects into enrolled students through targeted email campaigns. Results in payment confirmations and enrollment completions."
- •"Extract key insights from lesson recordings and repurpose into LinkedIn posts and Substack content. Produces 5+ social assets per lesson."
Avoid:
- •Overly detailed: "This workflow checks the Gmail inbox every morning at 7:30 AM using Claude's email skill to scan for messages that..."
- •Too vague: "Handles email stuff"
- •Tool-focused: "Uses Claude and Gmail to do email"
Process Outcome Writing
Format
Write a short phrase (2-5 words) naming the concrete business deliverable.
Requirements
- •Tangible: Something that can be reviewed, sent, or measured
- •Specific: Not "completed workflow" or "done"
- •Noun phrase: The thing produced, not the action
Examples
| Workflow | Process Outcome |
|---|---|
| Email Response Drafting | Draft email responses |
| Lead Qualification | Qualified lead list |
| Content Repurposing | 5+ social assets |
| Student Onboarding | Onboarded students |
| Newsletter Distribution | Published newsletter |
| Invoice Generation | Sent invoices |
Anti-Patterns (Avoid)
- •❌ "Workflow completed" (not tangible)
- •❌ "Emails processed" (too vague)
- •❌ "Done" (not descriptive)
- •❌ "Successfully ran the email workflow" (action, not deliverable)
Workflow Context Properties
When naming/describing workflows, consider these Notion properties:
Domain (inherited from Business Process):
- •Sales, Marketing, Product, Education, Consulting, Operations, Finance
Trigger:
- •Daily/Weekly/Monthly schedule
- •Event-based (payment received, email arrives)
- •Manual/Ad-hoc
Sequence (within Business Process):
- •Use multiples of 10 (10, 20, 30...) to allow insertions without renumbering
- •Parallel workflows can share the same sequence number
- •Only required when workflow is part of a multi-step process
- •Leave blank for standalone workflows
Examples by Domain
Sales Domain
| Workflow Name | Description | Process Outcome |
|---|---|---|
| Lead Qualification | Identify and score prospects using research tools and qualification criteria. Produces ranked lead list with contact details. | Qualified lead list |
| Student Enrollment | Process active student applications through payment and confirmation. Results in enrolled students ready for onboarding. | Enrolled students |
| Enrollment Recovery | Re-engage prospects who abandoned the enrollment process. Generates personalized follow-up sequences. | Re-engagement emails |
Marketing Domain
| Workflow Name | Description | Process Outcome |
|---|---|---|
| Content Repurposing | Transform lesson recordings into multi-platform social content. Creates LinkedIn posts, X threads, and Substack excerpts. | 5+ social assets |
| Newsletter Distribution | Publish Graymatter content and distribute across platforms. Delivers newsletter to subscribers and social channels. | Published newsletter |
| Social Media Scheduling | Plan and schedule weekly LinkedIn and X content. Produces content calendar with scheduled posts. | Weekly content calendar |
Product Domain
| Workflow Name | Description | Process Outcome |
|---|---|---|
| Lesson Content Creation | Design and write Maven course lesson materials. Produces slide decks, exercises, and student resources. | Complete lesson package |
| Curriculum Design | Structure course outline aligned with learning objectives. Creates module sequence with Bloom's taxonomy alignment. | Course curriculum |
| Exercise Development | Create hands-on activities for course participants. Generates practical exercises with solutions and rubrics. | Student exercises |
Education Domain
| Workflow Name | Description | Process Outcome |
|---|---|---|
| Student Onboarding | Grant course access and prepare students for Day 1. Delivers welcome materials, Slack access, and technical setup. | Onboarded students |
| Live Session Delivery | Teach scheduled Maven cohort sessions. Facilitates learning, Q&A, and student engagement. | Completed session |
| Assessment & Feedback | Review student work and provide constructive feedback. Generates graded assignments with improvement guidance. | Graded assignments |
Operations Domain
| Workflow Name | Description | Process Outcome |
|---|---|---|
| Email Response Drafting | Review inbox for urgent messages and create draft replies. Produces professionally written responses ready for review. | Draft email responses |
| Calendar Management | Coordinate scheduling across meetings and cohort sessions. Maintains organized calendar with buffer time. | Updated calendar |
| Slack Response Drafting | Monitor Slack channels and create appropriate replies. Generates context-aware draft responses. | Draft Slack messages |
Usage Workflow
When user provides a workflow description:
- •Identify domain (based on business function)
- •Determine pattern (creation, monitoring, distribution, etc.)
- •Generate 2-3 name options using relevant pattern
- •Write description (action + outcome)
- •Suggest Process Outcome (concrete deliverable)
- •Present options for user selection
- •Search Business Processes to suggest appropriate process link
- •Determine Sequence if part of a multi-step process:
- •Query existing workflows under the same Business Process
- •Assign next available multiple of 10 (or ask user for placement)
- •Use same sequence number for parallel workflows
- •Create entry in Notion after user confirms selections
Notion Database References
Workflows Database
- •Data Source ID:
26fedcfd-b924-80c2-9a3a-000bfafb9fe9 - •Database URL: https://www.notion.so/26fedcfdb924805e95e2e2135f5ce861
Properties:
| Property | Type | Values/Notes |
|---|---|---|
| Name | title | Workflow name (2-4 words) |
| Description | text | 1-2 sentences |
| Process Outcome | text | Concrete deliverable (2-5 words) |
| Business Process | relation | Link to Business Processes database |
| Sequence | number | Order within process (use 10, 20, 30...) |
| Status | select | Backlog, Under Development, In Production |
| Type | select | Augmented, Automated, Manual |
| Trigger | text | e.g., "Weekly (Sunday)", "On email arrival", "Manual" |
| Apps | multi-select | Notion, Web Search, Gmail, Slack, GitHub, etc. |
| SOP Doc | url | Link to documentation (optional) |
| Assets Used | relation | Link to Assets database (optional) |
Business Processes Database
- •Data Source ID:
2d5edcfd-b924-80e3-90ad-000bf05e913b
Domains: Coaching, Consulting, Education, Finance, Marketing, Operations, Product, Sales
Creating Workflow Entry
After user confirms name, description, and process outcome:
- •Search Business Processes using
Notion:notion-searchwith relevant keywords - •Present process options and let user confirm or create new
- •Query existing workflows under the selected Business Process to determine next Sequence number
- •Create workflow entry using
Notion:notion-create-pages:
{
"parent": {"data_source_id": "26fedcfd-b924-80c2-9a3a-000bfafb9fe9"},
"pages": [{
"properties": {
"Name": "Workflow Name Here",
"Description": "Description here.",
"Process Outcome": "Outcome here",
"Status": "Under Development",
"Type": "Augmented",
"Trigger": "Weekly (Sunday)",
"Sequence": 10,
"Business Process": "[\"https://www.notion.so/<business-process-page-id>\"]"
}
}]
}
Default values:
- •Status: "Under Development" (new workflows)
- •Type: "Augmented" (human-in-the-loop) unless fully automated
- •Sequence: Next available multiple of 10 within the Business Process
Quick Reference
Name formula: [Subject] [Action/Purpose] (2-4 words, noun phrase)
Description formula: [Action verb] [object] [condition]. [Outcome]. (1-2 sentences)
Process Outcome: Concrete deliverable (not "completed workflow")
Sequence: Multiples of 10 within Business Process (10, 20, 30...)
Sequence Example
Business Process: ⚡ Lightning Lesson Launch
| Sequence | Workflow | Trigger |
|---|---|---|
| 10 | Lightning Lesson Design | Ad-hoc (new lesson idea) |
| 20 | Lightning Lesson Content Creation | 2-3 weeks before event |
| 30 | Lightning Lesson Promotion | 2-3 weeks before event |
| 40 | Lightning Lesson Conversion | Post-event (within 48 hours) |
Note: Content Creation (20) and Promotion (30) could share sequence "20" if they run in parallel.