AgentSkillsCN

in-app-messaging-kit

产品内消息模式、触发器与定向规则的库。

SKILL.md
--- frontmatter
name: in-app-messaging-kit
description: Library of in-product message patterns, triggers, and targeting rules.

In-App Messaging Kit Skill

When to Use

  • •Designing nudges, tooltips, and walkthroughs for onboarding or feature launches.
  • •Coordinating lifecycle messaging across in-app surfaces, chat, and email.
  • •Testing personalization ideas tied to usage milestones or cohorts.

Framework

  1. •Trigger Matrix – event-based, state-based, and contextual triggers.
  2. •Message Patterns – tooltip, modal, checklist, banner, coachmark, chat prompt.
  3. •Targeting Rules – persona, plan/tier, usage depth, lifecycle stage.
  4. •Measurement Plan – success metrics (CTR, completion, conversion) and guardrails.
  5. •Localization + Accessibility – copy guidelines, fallback flows, and escalation options.

Templates

  • •Message brief (goal, trigger, variant, CTA, measurement).
  • •Component library reference with best practices.
  • •Experiment tracker linking messages to outcomes.

Tips

  • •Keep copy concise; pair visuals or GIFs where possible.
  • •Schedule “quiet hours” to avoid notification overload.
  • •Tie each message to a single next-best-action to reduce decision fatigue.