AgentSkillsCN

mds-messaging-direction-summary

生成消息与方向摘要，涵盖产品推介、功能/优势、用例、受众、价值主张、异议、品牌推介、竞争说明、USP、期望情绪。

SKILL.md
--- frontmatter
name: mds-messaging-direction-summary
description: Produces the Messaging & Direction Summary covering product pitch, features/benefits, use cases, audiences, value props, objections, brand pitch, competitive notes, USP, desired emotions.

Messaging & Direction Summary (MDS)

This skill compiles the MDS document used as the source of truth for campaign messaging.

Input Variables

  • •[PRODUCT_BIBLE]
  • •[PERSONA_DATA]
  • •[COMPETITOR_DATA]

The Protocol

  1. •Product Pitch: succinct hero description.
  2. •Features & Benefits: detailed list with why it matters.
  3. •Use Cases: specific scenes and contexts.
  4. •Target Audiences: demographics and interests.
  5. •Value Propositions: functional, emotional, self-expressive reasons.
  6. •Potential Objections: concerns and rebuttals.
  7. •Brand Pitch: mission and ethos.
  8. •Competitive Notes: similarities and differences.
  9. •USP: unique claim and supporting proof.
  10. •Desired Emotional Response: target feelings.

Output Instructions

Render into templates/mds.md. Do not omit sections. Include a handoff JSON block.