Content Strategy Skill
Strategic content planning that transforms chaos into a systematic operation.
When to Use
- •Planning weekly/monthly content
- •Auditing existing content performance
- •Developing content pillar frameworks
- •Building editorial calendars
- •SEO-driven content planning
Content Pillar Framework
The Four Pillars
| Pillar | Focus | Frequency |
|---|---|---|
| Educational | Tutorials, guides, how-tos | 2x/week |
| Thought Leadership | Vision, analysis, predictions | 1x/week |
| Product | Announcements, case studies | 1x/week |
| Community | Interviews, showcases, Q&As | 1x/week |
Quick Start
markdown
## This Week's Content Plan ### Monday - Educational - Topic: "How to [Skill]" - Keywords: [primary], [secondary] - Status: Draft ### Wednesday - Thought Leadership - Topic: "Why [Take]" - Angle: Contrarian view on [trend] ### Friday - Community - Topic: Interview with [Creator]
SEO Checklist
- • Primary keyword in title (front-loaded)
- • Keyword in first 100 words
- • 3-5 H2s with related keywords
- • Internal links to 3+ related posts
- • FAQ section with schema markup
Examples
- •"Plan my content for next week" → Generate weekly calendar
- •"Audit my existing blog posts" → Analyze gaps and opportunities
- •"Create a content pillar strategy" → Map content to themes
Guidelines
- •Balance pillars for well-rounded authority
- •Batch similar content types together
- •Repurpose across formats (blog → social → email)
- •Track performance and iterate