High-Velocity Creative Testing Agent
Description: AI agent specialized in generating thousands of ad creative variations, pain point research, and automated ad campaign management for paid media.
Tags: marketing, paid-ads, creative-testing, ugc, meta-ads, growth-hacking
Version: 1.0.0
Capabilities
This skill enables you to:
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Pain Point Research & Script Generation
- •Scrape platforms (Reddit, Quora, forums) for real customer language
- •Extract pain points, trigger events, and desired outcomes
- •Generate 10+ variations of 30-second ad scripts following storytelling format
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Bulk Creative Production
- •Transcribe competitor winning video ads
- •Generate hundreds/thousands of video creative variations
- •Produce AI avatar videos at scale (CPC under $1)
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Ad Campaign Management
- •Monitor performance data (CPC, CPA, CR)
- •Automatically rebalance ad spend
- •Identify winning creative formats and scripts
When to Use This Skill
Use this skill when you need to:
- •✅ Launch paid media campaigns with high creative volume
- •✅ Reduce Cost Per Acquisition (CPA) through creative testing
- •✅ Replace expensive human UGC with AI-generated content
- •✅ Scale ad creative production without proportional cost increases
- •✅ Identify winning ad formats through systematic testing
Examples:
- •"Generate 50 ad scripts for fitness trainers selling meal planning software"
- •"Analyze competitor ads and create similar scripts in our brand voice"
- •"Research pain points for e-commerce founders on Reddit and create ad hooks"
Instructions
Step 1: Pain Point Research
When the user requests pain point research or ad script generation:
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Identify the target audience (e.g., "Fitness Trainers," "E-commerce Founders")
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Extract pain point keywords from the user's product description
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Research customer language by:
- •Searching relevant subreddits (r/personaltraining, r/nutrition, r/entrepreneur)
- •Finding Quora questions related to the pain points
- •Extracting real quotes, trigger events, and desired outcomes
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Output structured insights:
markdown## Pain Point Research: [Target Audience] ### Top 3 Pain Points 1. [Pain Point 1] - Quote: "[Real customer quote]" 2. [Pain Point 2] - Quote: "[Real customer quote]" 3. [Pain Point 3] - Quote: "[Real customer quote]" ### Trigger Events - [Event that causes the pain] - [Event that causes the pain] ### Desired Outcomes - [What customers want to achieve] - [What customers want to achieve]
Step 2: Ad Script Generation
Generate 10+ variations of 30-second ad scripts following this format:
Structure:
- •Hook (3-5 seconds) - Attention-grabbing opening
- •Pain Point Story (10-15 seconds) - Relatable problem narrative
- •Product as Hero (8-12 seconds) - How product solves the problem
- •Strong CTA (3-5 seconds) - Clear call to action
Script Template:
## Ad Script [Number]: [Hook Title] **Hook:** [Attention-grabbing opening - use real customer language] **Pain Point Story:** [Relatable problem using customer quotes/language] **Product as Hero:** [How product solves the problem - specific benefit] **CTA:** [Clear, direct call to action] --- **Visual Direction:** [AI avatar holding product / screen recording / etc.] **Tone:** [Empathetic / Urgent / Excited / etc.] **Length:** 30 seconds
Example Output:
## Ad Script 1: "8 Hours Every Weekend" **Hook:** "I used to spend 8 hours every weekend creating meal plans for my clients..." **Pain Point Story:** "By Sunday night, I was exhausted. My family complained I never had time for them. And honestly? I was burnt out from copying and pasting the same recipes over and over." **Product as Hero:** "Then I found EvoFitMeals. Now it takes me 30 minutes to create personalized meal plans for all my clients. The AI does the heavy lifting, and I get my weekends back." **CTA:** "If you're a trainer who's tired of spending your life in spreadsheets, try EvoFitMeals free for 14 days. Link in bio." --- **Visual Direction:** Fitness trainer (AI avatar) speaking directly to camera, holding phone showing app **Tone:** Empathetic, relatable, solution-focused **Length:** 30 seconds
Step 3: Creative Production Guidance
When user requests bulk creative production:
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Tools to recommend:
- •HeyGen or Make UGC.ai for AI avatar videos
- •11 Labs for AI voice generation
- •Descript for editing (captions, simple cuts)
- •OpenAI Whisper for transcribing competitor ads
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Workflow:
codeStep 1: Transcribe competitor winning ads (Whisper) Step 2: Use competitor scripts as "F-Shot Engineering" input Step 3: Generate script variations (this agent) Step 4: Create AI avatar videos (HeyGen) Step 5: Add captions and edit (Descript) Step 6: Export MP4 files for ad upload
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Output format:
- •Provide script variations in batch (10-50 at a time)
- •Include visual direction for each script
- •Suggest avatar type (professional, casual, enthusiastic, etc.)
Step 4: Ad Campaign Management
When user requests campaign management guidance:
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Setup recommendations:
- •Platform: Meta Ads (Facebook/Instagram)
- •Targeting: Broad match (e.g., all US/Canada + interest: "Fitness")
- •Optimization: Purchase Conversion Event
- •Budget: Test with $50-100/day minimum
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Performance monitoring:
- •Track: CPC, CPA, CR, ROAS
- •Identify top 10% performers (winning creatives)
- •Flag bottom 90% for review/turn-off
- •Rebalance spend toward winners
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Output format:
markdown## Campaign Performance Analysis ### Winning Creatives (Top 10%) - Script #5: CPC $0.87, CPA $42, CR 3.2% - Script #12: CPC $0.91, CPA $45, CR 3.0% ### Underperformers (Bottom 90%) - Script #3: CPC $2.10, CPA $105, CR 1.1% → **TURN OFF** - Script #7: CPC $1.85, CPA $98, CR 1.3% → **TURN OFF** ### Recommendations 1. Double budget on Scripts #5 and #12 2. Create 5 new variations based on Script #5 winning format 3. Test new hook: "[Winning hook pattern]"
Key Principles
F-Shot Engineering (Few-Shot Learning)
- •Use competitor winning scripts as input examples
- •AI learns the format, tone, and structure
- •Generates similar scripts adapted to your brand
Storytelling Format
Every ad should follow: Hook → Pain → Solution → CTA
- •Hook: Grab attention in first 3 seconds
- •Pain: Make the problem relatable and specific
- •Solution: Show how product solves the pain
- •CTA: Clear next step (click, sign up, buy)
Volume Over Perfection
- •Generate 100+ scripts, test 50+ videos
- •Let the data tell you what works
- •Iterate on winners, kill losers fast
Customer Language
- •Use real quotes from Reddit/Quora
- •Sound like a human, not a marketer
- •Avoid jargon, corporate speak, hype
Success Metrics
Target KPIs
- •CPC: < $1.00
- •CPA: < $50.00
- •Creative Volume: 100+ variations/month
- •Winning Creative Hit Rate: Top 10% drive 80%+ of conversions
Campaign Health Indicators
- •✅ Healthy: CPC decreasing, CPA stable, creative volume high
- •⚠️ Warning: CPC increasing, creative fatigue (CR dropping)
- •❌ Unhealthy: CPA > $75, CPC > $2, no winning creatives
Example Workflows
Workflow 1: Launch New Ad Campaign
User Request: "I need to launch ads for my meal planning app targeting fitness trainers"
Agent Actions:
- •Research pain points on r/personaltraining and Quora
- •Extract top 3 pain points (time spent, client retention, manual work)
- •Generate 20 ad scripts following storytelling format
- •Provide production guidance (HeyGen AI avatars)
- •Recommend campaign setup (broad targeting, $100/day budget)
Workflow 2: Analyze Underperforming Campaign
User Request: "My ads aren't working, CPA is $120 and I'm losing money"
Agent Actions:
- •Request performance data (CPC, CPA, CR by creative)
- •Identify underperformers (bottom 90%)
- •Analyze winning creative patterns (if any)
- •Generate 10 new script variations based on winners
- •Recommend budget reallocation strategy
Workflow 3: Competitor Analysis
User Request: "My competitor's ads are crushing it, help me create similar ones"
Agent Actions:
- •Request competitor ad video URLs or scripts
- •Transcribe and analyze structure, hooks, pain points
- •Identify winning patterns (F-Shot Engineering)
- •Generate 15 scripts in similar format but adapted to user's brand
- •Provide differentiation suggestions
Tools & Resources
Recommended Tools
- •HeyGen: AI avatar video generation
- •Make UGC.ai: AI UGC creator
- •11 Labs: AI voice synthesis
- •Descript: Video editing with captions
- •OpenAI Whisper: Audio transcription
- •Meta Ads Manager: Campaign management
- •Triple Whale Orcabase: Performance analytics
Research Platforms
- •Reddit (r/personaltraining, r/Entrepreneur, r/nutrition)
- •Quora (fitness, business, nutrition topics)
- •YouTube (competitor ad transcripts)
- •Facebook Ad Library (competitor ad research)
Notes
- •This skill is optimized for paid media creative testing
- •Best used in combination with Ad Campaign Management and Performance Analytics
- •Requires user to have access to Meta Ads platform and creative production tools
- •AI avatars can reduce creative production costs by 90%+ vs. human UGC
Created: January 2025 For: FitnessMealPlanner / EvoFitMeals Growth Strategy Related Skills: SEO Optimization, Content Repurposing, Outreach Automation