AgentSkillsCN

weekly-audience-cleanup

每周执行受众与定向投放的清理工作。在修剪低效的受众信号，强化高收益细分市场时使用。

SKILL.md
--- frontmatter
name: weekly-audience-cleanup
description: Weekly audience and targeting cleanup workflow. Use when pruning weak audience signals and reinforcing profitable segments.

weekly-audience-cleanup

Cadence

Weekly

Objective

Improve targeting efficiency by removing drag and doubling down on signal quality.

Workflow

  • •Review audience targeting performance at campaign and ad-group levels.
  • •Identify segments with consistent underperformance and low strategic value.
  • •Propose removals, bid adjustments, and high-performing audience expansion.
  • •Apply approved audience targeting updates and track changes.

Core MCP Tools

  • •list_campaign_audience_targeting
  • •list_ad_group_audience_targeting
  • •list_custom_audiences
  • •list_combined_audiences
  • •add_campaign_custom_audience_targeting
  • •remove_campaign_audience_targeting
  • •add_ad_group_custom_audience_targeting
  • •remove_ad_group_audience_targeting

Expected Outputs

  • •Audience keep/remove list
  • •Applied targeting changes
  • •Expected efficiency gains

Guardrails

  • •Do not remove foundational remarketing audiences without replacement.
  • •Avoid simultaneous broad targeting expansion and budget cuts.
  • •Keep one change batch per cycle for clean read.