AgentSkillsCN

query-to-keyword-promoter

将经过验证的搜索词转化为受控的管理关键词与结构化关键词。在将高意向查询转化为精确匹配或短语匹配，并实现更精准的投放控制时使用。

SKILL.md
--- frontmatter
name: query-to-keyword-promoter
description: Promote proven search terms into managed keywords and structure. Use when converting high-intent queries into exact/phrase coverage with tighter control.

query-to-keyword-promoter

Cadence

2-3 times per week

Objective

Turn winning queries into managed assets and improve match efficiency.

Workflow

  • •Identify search terms with repeated conversions or strong conversion rate.
  • •Map each term to destination ad group or create a new dedicated group if needed.
  • •Add exact and phrase variants, apply bid seed, and avoid duplicate keyword collisions.
  • •Add protective negatives in broader groups if cannibalization risk exists.

Core MCP Tools

  • •get_search_terms
  • •list_keywords
  • •bulk_add_keywords
  • •create_ad_group
  • •add_ad_group_negative_keyword
  • •add_campaign_negative_keyword

Expected Outputs

  • •Promoted keyword list with target ad-group
  • •Conflict/cannibalization notes
  • •Applied changes with IDs

Guardrails

  • •Do not promote low-volume one-off terms.
  • •Respect existing match-type strategy per campaign.
  • •Check duplicates before insertion.