AgentSkillsCN

negative-keyword-and-customer-negative-governance-ops

对共享的否定关键词列表与客户级否定条件进行统一管理。当需要对全局排除、广告系列附加条件，以及版位屏蔽进行精细化的生命周期管理时使用。

SKILL.md
--- frontmatter
name: negative-keyword-and-customer-negative-governance-ops
description: Govern shared negative keyword lists and customer-level negative criteria. Use when central exclusions, campaign attachments, and placement blocks require controlled lifecycle management.

negative-keyword-and-customer-negative-governance-ops

Cadence

Weekly hygiene; immediate action for waste spikes.

Objective

Centralize exclusion logic and keep negative controls clean and reusable.

Workflow

  • •Create and version shared negative keyword lists by theme.
  • •Attach and detach shared lists to campaigns based on current strategy.
  • •Add and remove list entries while preserving naming consistency.
  • •Audit customer-level negative criteria and placement blocks.
  • •Remove stale or conflicting customer-level negatives.

Core MCP Tools

  • •create_shared_negative_keyword_list
  • •update_shared_negative_keyword_list
  • •remove_shared_negative_keyword_list
  • •get_shared_negative_keyword_list
  • •add_shared_negative_keyword
  • •remove_shared_negative_keyword
  • •attach_shared_negative_list_to_campaign
  • •detach_shared_negative_list_from_campaign
  • •list_customer_negative_criteria
  • •add_customer_negative_placement
  • •remove_customer_negative_criterion

Expected Outputs

  • •Shared negative list inventory and attachment map
  • •Applied exclusions changelog
  • •Customer-level negative criteria cleanup report

Guardrails

  • •Do not remove broad protection negatives without replacement.
  • •Keep list names deterministic and purpose-specific.
  • •Confirm campaign scope before attach or detach operations.