AgentSkillsCN

daily-budget-pacing-guard

每日为Google Ads账户设置预算节奏警戒线。在对比月累计支出与预算计划时使用，据此决定预算的增减或重新分配。

SKILL.md
--- frontmatter
name: daily-budget-pacing-guard
description: Daily budget pacing guardrail for Google Ads accounts. Use when comparing month-to-date spend vs plan and deciding budget increases, decreases, or reallocations.

daily-budget-pacing-guard

Cadence

Daily

Objective

Keep monthly spend on target while protecting CPA/ROAS constraints.

Workflow

  • •Compute month-to-date pacing by campaign and compare with ideal linear spend curve.
  • •Flag overspending campaigns with weak efficiency and underspending campaigns with strong efficiency.
  • •Propose budget moves: reduce waste first, then increase budgets on constrained profitable campaigns.
  • •Apply approved changes with budget update tools and keep an audit trail.

Core MCP Tools

  • •run_gaql_query
  • •list_campaigns
  • •list_campaign_budgets
  • •update_campaign_budget
  • •attach_campaign_budget

Expected Outputs

  • •Pacing report with over/under status
  • •Proposed budget deltas per campaign
  • •Applied budget changes

Guardrails

  • •Never increase budget on campaigns above target CPA without approval.
  • •Cap daily budget change magnitude unless user asks otherwise.
  • •Preserve shared budget intent when present.