AgentSkillsCN

sentient-brand-guidelines

将 Sentient.io 的官方品牌颜色、排版和标志标准应用于产品营销材料,包括宣传册、着陆页、演示文稿和数字资产。当创建任何 Sentient.io 品牌内容时使用此技能。

SKILL.md
--- frontmatter
name: sentient-brand-guidelines
description: Applies Sentient.io's official brand colors, typography, and logo standards to product marketing materials including brochures, landing pages, presentations, and digital assets. Use when creating any Sentient.io branded content.
license: Proprietary - Sentient.io Brand Guidelines v1.5-AI

Sentient.io Brand Styling

Overview

This skill provides access to Sentient.io's official brand identity, color system, typography, logo usage rules, and document composition standards for AI-driven design generation.

Keywords: Sentient.io branding, corporate identity, visual identity, brand colors, typography, logo guidelines, AI platform branding, product marketing, design system


Brand Guidelines

1. Logo Usage

Approved Logo Variants:

  • Horizontal with tagline: Default for cover pages, main banners, posters
  • Vertical with tagline: Use when space is limited
  • Horizontal no tagline: Internal pages, small spaces, alongside third-party logos
  • Vertical no tagline: Compact placements or secondary contexts

Safe Margin:

  • Maintain clear space ≥ height of "S" in "Sentient.io"

Minimum Sizes:

Use CaseOn ScreenPrint
Horizontal w/ tagline258 px50 mm
Horizontal no tagline200 px35 mm
Vertical w/ tagline120 px30 mm
Vertical no tagline86 px22 mm

Background Rules:

  • Use white or light gray backgrounds whenever possible
  • On dark backgrounds, use white text (#FFFFFF) inside the logo
  • Ensure sufficient contrast

Prohibited:

  • ❌ No stretching, warping, rotation, or visual effects
  • ❌ Do not rearrange elements or use logo in a sentence
  • ❌ Avoid busy or low-contrast backgrounds

Available Logo Assets:

The following official logo files are included in this skill:

Logo VariantFile PathUse Cases
Horizontal No Taglinelogos/Sentient-io logo Horizontal No-Tagline.pngInternal pages, small spaces, alongside third-party logos, footer placement
Vertical with Taglinelogos/Sentient-io logo Vertical Tagline.pngSpace-limited layouts, cover pages (vertical format), main banners (vertical orientation)

AI Usage Instructions:

  • When generating designs, reference these file paths to insert the appropriate logo
  • Choose Horizontal No Tagline for secondary placements (headers, footers, internal pages)
  • Choose Vertical with Tagline for primary placements in vertical layouts or when space constraints require vertical orientation
  • For missing variants (Horizontal with Tagline, Vertical No Tagline), request from user or note unavailability

2. Color System

Primary Palette:

ColorRGBHEXCMYKUsage
Primary Red160 / 2 / 2#A002020 / 100 / 100 / 36Brand highlights, CTAs, headings
Primary Beige203 / 172 / 129#CBAC810 / 20 / 50 / 20Accent backgrounds, secondary elements
Primary Green198 / 215 / 129#C6D78110 / 0 / 50 / 15Callouts, sidebars, accents

Supporting Colors:

ColorRGBHEXCMYKUsage
Dark Grey66 / 65 / 67#4241430 / 0 / 0 / 90Body text, secondary headings
Overlay Gold174 / 152 / 66#AE984232 / 38 / 78 / 8Highlights, overlays, accents

AI Design Rule:

  • Prioritize Primary Red (#A00202) + Dark Grey (#424143) pairing for emphasis
  • Use Primary Beige and Green as accent or background tones
  • Avoid overuse of red—use it sparingly for brand highlights or CTAs
  • Backgrounds should remain white or light beige (10–15% opacity) for readability

3. Brand Name Usage

Correct Format:

  • Always write as Sentient.io (uppercase "S", lowercase ".io")
  • Use lowercase "sentient.io" only when preceded by the brand icon
  • Do not stylize inconsistently

Examples:

✅ Correct: "We build with Sentient.io's AI & Data Cloud Platform."

❌ Incorrect: "We build with SentientIO" or "SENTIENT.IO"


4. Typography

English & Latin Alphabets:

  • Font Family: Nunito Sans (Open Source)
  • Headings: Nunito Sans Bold or SemiBold
  • Body Text: Nunito Sans Regular
  • Captions: Nunito Sans Light or Italic
  • Rule: Maintain clean, modern, and readable text hierarchy. Avoid decorative fonts.

Asian Languages:

LanguageTypeface
Simplified ChineseNoto Sans SC
Traditional ChineseNoto Sans TC
JapaneseNoto Sans JP
KoreanNoto Sans KR

Important:

  • If document's primary language is Asian, use the corresponding Noto Sans font for all characters, including English text
  • Avoid mixing Nunito Sans and Noto Sans in a single document

5. Document Composition Guidelines

Layout Principles:

  • Maintain consistent header/footer spacing using Sentient.io logo (no tagline) in footers
  • Use Primary Red (#A00202) for headings, Dark Grey (#424143) for body text
  • Accent highlights (callouts, sidebars) may use Primary Green (#C6D781) or Overlay Gold (#AE9842)
  • Backgrounds should remain white or light beige (#CBAC81, 10–15% opacity) for readability
  • Maintain clear whitespace consistent with the logo's "S" height margin across all design elements

Typography Hierarchy:

ElementFontSize (pt)ColorNotes
TitleNunito Sans Bold28–36#A00202Left aligned
Heading 1Nunito Sans SemiBold20–24#424143Capitalize First Letters
Heading 2Nunito Sans Medium16–18#424143Sentence case
BodyNunito Sans Regular12–14#424143Normal spacing
CaptionNunito Sans Light10#424143Italic optional

Features

Smart Color Application

  • Automatically applies Primary Red for emphasis and brand moments
  • Uses Dark Grey for high-readability body text
  • Cycles through Primary Beige, Green, and Overlay Gold for accents
  • Maintains visual hierarchy and on-brand consistency

Typography Management

  • Applies Nunito Sans font family with appropriate weights
  • Automatically detects language and switches to Noto Sans for Asian text
  • Provides fallback to system fonts if Nunito Sans unavailable
  • Preserves text hierarchy and readability

Logo Placement

  • Automatically places appropriate logo variant based on context
  • Logo files available at: logos/Sentient-io logo Horizontal No-Tagline.png and logos/Sentient-io logo Vertical Tagline.png
  • Ensures minimum size requirements are met (see Logo Usage section)
  • Maintains safe margin around logo (≥ height of "S" in "Sentient.io")
  • Adapts logo selection based on available space and layout orientation
  • Use Horizontal No Tagline for secondary placements
  • Use Vertical with Tagline for primary vertical layouts

Layout Consistency

  • Applies consistent spacing and margins
  • Maintains professional symmetry across all materials
  • Ensures legibility and technology-innovation company tone
  • Optimizes whitespace for clean, modern aesthetic

AI Compliance Rules

When generating any document, deck, web copy, or image:

  1. ✅ Always display Sentient.io logo on first page or slide
    • Use logos/Sentient-io logo Vertical Tagline.png for vertical layouts or primary cover pages
    • Use logos/Sentient-io logo Horizontal No-Tagline.png for internal pages and secondary placements
    • Note: If Horizontal with Tagline is required but unavailable, request from user
  2. ✅ Use Nunito Sans or Noto Sans exclusively
  3. ✅ Conform all headings and color tones to this guide's defined palette
  4. ✅ Reference Sentient.io consistently as per naming conventions
  5. ✅ Ensure layout symmetry, legibility, and professional tone consistent with a technology-innovation company
  6. ✅ Avoid overuse of red—use it sparingly for brand highlights or CTAs
  7. ✅ Maintain clear whitespace consistent with the logo's "S" height margin across all design elements

Technical Details

Font Management

  • Primary Font: Nunito Sans (weights: Light, Regular, Medium, SemiBold, Bold)
  • Asian Fonts: Noto Sans (SC, TC, JP, KR variants)
  • Fallback: Arial or system sans-serif for emergency cases
  • For best results, ensure Nunito Sans is installed in your environment

Color Application

  • Uses RGB and HEX values for precise brand matching
  • CMYK values provided for print production
  • Applied via design tool's native color systems
  • Maintains color fidelity across digital and print mediums

Print Production

  • Use CMYK values for all print materials
  • Ensure minimum DPI of 300 for logo and images
  • Include proper bleed and trim marks
  • Maintain color calibration with Sentient.io's Pantone equivalents if available

Logo Assets

Available Files:

  1. Horizontal No Tagline (logos/Sentient-io logo Horizontal No-Tagline.png)

    • Format: PNG with transparent background
    • Minimum size: 200px (screen) / 35mm (print)
    • Best for: Internal pages, footers, secondary placements
  2. Vertical with Tagline (logos/Sentient-io logo Vertical Tagline.png)

    • Format: PNG with transparent background
    • Minimum size: 120px (screen) / 30mm (print)
    • Best for: Cover pages (vertical), space-limited layouts, primary vertical placements

Implementation Notes:

  • Always reference these file paths when inserting logos in designs
  • Maintain aspect ratio at all times (no stretching or distortion)
  • Ensure minimum size requirements are met for legibility
  • Apply safe margin (≥ "S" height) around all logo placements
  • For print production, ensure logos are at minimum 300 DPI

Missing Variants:

  • Horizontal with Tagline (request from user if needed for cover pages/banners)
  • Vertical No Tagline (request from user if needed for compact secondary placements)

Usage Examples

Presentation Slides

  • Title slide: Horizontal logo with tagline, Primary Red title, white background
  • Content slides: Logo in footer (no tagline), Dark Grey body text, Primary Red section headers
  • Accent slides: Light Beige background (10% opacity), Primary Green for callouts

Brochures

  • Cover: Large horizontal logo with tagline, Primary Red headline
  • Interior: Primary Beige accents, Dark Grey body copy, Nunito Sans hierarchy
  • Back: Logo (no tagline), Primary Red CTA

Landing Pages

  • Hero: White background, Primary Red CTA buttons, Nunito Sans Bold headers
  • Sections: Alternating white and light Beige backgrounds
  • Trust elements: Overlay Gold for highlights, Primary Green for success states

Documents

  • Header: Sentient.io logo (horizontal, no tagline) in top-left
  • Typography: Follow hierarchy table strictly
  • Margins: Minimum equal to "S" height in logo
  • Colors: Primary Red for emphasis only, Dark Grey for all text

Brand Essence

Positioning: Technology-innovation company specializing in AI & Data Cloud Platform

Visual Tone: Professional, modern, trustworthy, technically sophisticated

Emotional Goal: Inspire confidence, demonstrate expertise, reduce complexity

Differentiation: Bold yet balanced use of red, clean typography, generous whitespace