AgentSkillsCN

outreach-message

起草个性化的网红推广信息。在首次联系创作者、跟进沟通，或推介特定的营销活动合作时使用此功能。

SKILL.md
--- frontmatter
name: outreach-message
description: Draft a personalised influencer outreach message. Use when reaching out to a creator for the first time, following up, or pitching a specific campaign collaboration.

Creator Outreach Message

Draft an outreach message for: $ARGUMENTS

Message Framework

Before writing, determine:

  1. •Platform for outreach: DM / Email / Agency email
  2. •Campaign type: Gifting / Paid / Affiliate / Ambassador / Event
  3. •Creator tier: Nano / Micro / Mid / Macro / Mega (adjusts formality)
  4. •Outreach stage: First contact / Follow-up / Re-engagement

Message Templates

First Contact (DM — Short)

code
Hey [name]! 👋

Love your [specific recent content — be precise]. The way you [specific detail] really resonated.

I'm [your name] from [brand]. We're launching [campaign/product] and think your [specific quality] would be an amazing fit.

Would you be open to a quick chat about a potential collab? Happy to share more details!

First Contact (Email — Full)

code
Subject: [Brand] × [Creator name] — [campaign hook]

Hi [name],

[Personalised opener referencing specific content — 1-2 sentences showing you actually follow them]

I'm [name], [title] at [brand]. We [brief brand intro — one sentence].

We're working on [campaign description] and your [specific quality that makes them a fit] makes you a perfect partner for this.

Here's what we're thinking:
• [Deliverable 1]
• [Deliverable 2]  
• [Compensation/gifting overview]
• [Timeline]

Would love to chat about this — are you free for a quick call this week?

Best,
[name]
[title] | [brand]

Follow-Up (3 days after first contact)

code
Hi [name] — just bumping this in case it got buried! Would love to explore a collab if you're interested. No pressure either way — just let me know. 🙂

Final Follow-Up (7 days)

code
Hey [name] — last nudge from me! If the timing isn't right, totally understand. We'd love to keep you in mind for future collabs if you're open to it. Either way, keep creating amazing content! ✨

Personalisation Checklist

  • • Referenced a specific piece of content (not generic praise)
  • • Explained why they're a fit (not just "we love your content")
  • • Clear value proposition for the creator
  • • Concise — respects their time
  • • No jargon — sounds human, not corporate
  • • Clear CTA — one specific next step
  • • Matched tone to their content style