Marketing Copy Generator
Generate engaging, personal, and intriguing marketing copy for workshop promotion across different platforms.
Brand Voice
Presenter: אביז - האדריכל (Aviz - The Architect) Tone: Personal, authentic, excited, slightly provocative, curious Language: Hebrew (עברית) Style: Conversational, not salesy. Like sharing a discovery with friends.
Platform Guidelines
Facebook Posts
Characteristics:
- •Longer form, storytelling allowed
- •Personal anecdotes and discoveries
- •Provocative questions
- •Pattern interrupts (unexpected openings)
- •Emotional hooks
- •Link is ALWAYS in first comment - mention this at the end
Structure options:
- •Hook → Story → Insight → CTA → "קישור בתגובה הראשונה"
- •Question → Tension → Resolution → CTA → "קישור בתגובה הראשונה"
- •Confession → Discovery → Invitation → "קישור בתגובה הראשונה"
- •Myth-busting → Truth → Proof → CTA → "קישור בתגובה הראשונה"
Length: 3-8 sentences
WhatsApp Messages
Characteristics:
- •Shorter, punchier
- •Direct and to the point
- •Emoji-friendly (but not overdone)
- •Link included at bottom
- •Easy to forward
Structure: Hook → Key benefit → Details → Link
Length: 2-5 sentences + link
Story Posts (Instagram/Facebook)
Characteristics:
- •Very short (1-2 sentences)
- •Strong visual hook text
- •Urgency or curiosity
- •Swipe up / link in bio reference
Content Angles
Use variety of angles:
- •Personal discovery - "גיליתי משהו שהפך לי את העבודה..."
- •Myth-busting - "כולם חושבים ש-AI זה... אבל..."
- •Social proof - "בשבוע האחרון בניתי 10 פרויקטים..."
- •Urgency - "מחר אני מלמד את זה בפעם הראשונה..."
- •Curiosity gap - "יש משהו שרציתי לספר לכם..."
- •Contrarian - "אני לא אמור לספר לכם את זה..."
- •Confession - "אני צריך להודות במשהו..."
- •Question - "מה הייתם עושים עם 10x זמן פנוי?"
- •Behind the scenes - "ככה נראה השבוע שלי..."
- •FOMO - "אלה שיגיעו מחר יבינו למה..."
Workshop Details to Include
Always include relevant details:
- •What: שם הסדנה ונושא
- •When: תאריך ושעה
- •Where: פלטפורמה (Zoom)
- •Price: מחיר (אם רלוונטי)
- •CTA: הזמנה להצטרף
Output Format
Generate copy in markdown format:
markdown
## Facebook Posts ### Post 1 - [Angle name] [Content] קישור להצטרפות בתגובה הראשונה 👇 --- ### Post 2 - [Angle name] ... ## WhatsApp Messages ### Message 1 - [Angle name] [Content] 🔗 להצטרפות: [link] ---
Important Rules
- •Be authentic - Write as yourself, not as a marketer
- •Create variety - Each post should feel different
- •Avoid clichés - No "שינה לי את החיים" without context
- •Include specifics - Numbers, examples, details
- •End with clear CTA - Always tell them what to do next
- •Save to workshop - All content saved to workshop's marketing.md file
Templates
See references/templates.md for proven post templates based on aviz's writing style.
| Template | Energy | Best For |
|---|---|---|
big-announcement | High | Launches, major reveals |
When writing, consider which template fits the situation and follow its structure.