Signal Intent Scoring
Overview
Automate the qualification of "Strategic Targets" by grading deep signal triggers. This replaces manual "vibe checks" with an engineered scoring system.
The Process
1. Data Ingestion
- •Extract headcount trends from LinkedIn/Crunchbase.
- •Note funding rounds (Series A/B is the sweet spot).
- •Identify "Deviance Triggers" from job descriptions:
- •High volume of "Founding SDR" roles = High Latency signal.
- •Mentions of "Manual CRM entry" = Broken Pipe signal.
- •"Starting the GTM from scratch" = Vacuum signal.
2. Scoring Algorithm (0-100)
- •Base Score (40): Series A/B Funding.
- •Complexity Multiplier (+20): Shifting from PLG to Enterprise sales.
- •Friction Bonus (+30): High hiring volume for manual roles (SDR/BDR).
- •Architecture Penalty (-20): 500+ headcount (Too much bureaucratic friction).
3. Verdict Generation
Output a "Lead Status Brief":
- •Grade: e.g., "92/100 (HIGH SIGNAL)".
- •Diagnosis: e.g., "Target is launching missions with erring O-rings (manual prospecting for an AI product)."
- •Strike Angle: Identify the specific Basin::Nexus module to pitch (e.g., "Signal Refinery").
Key Principles
- •Score the Problem, Not the Product: Focus on their operational failure.
- •Temporal Discounting: Leads decay. Prioritize "Fresh" signals over "Stale" ones.
- •Bias for Engineering: Favor targets where a Python script can replace 3 humans.